AIRBNB HUDDLE
The Huddle is Airbnb’s offsite for its global Leadership Team—a pivotal moment for aligning on company strategy, strengthening cross-functional trust, and deepening leadership capabilities. In 2019, we were challenged to translate that mission into a future-facing, fully immersive event experience in Los Angeles: imagine what Airbnb looks like 5 years from now and make it come to life. Our team designed every single touch point of this experience - from the inflight branded snacks to a custom app of an imagined Airbnb from the future.
Hero illustrations used throughout every touchstone of the event.
Experiential elements
Digital experience; full-functional beta app made for attendees